Cancer
Targeting Opportunities

Cancer

Reach your target CANCER audience with multiple print and online products from the New England Journal of Medicine and Journal Watch.

NEJM Targeted Cancer Demo in Print

Target NEJM cancer physicians in print. NEJM offers a customized cancer demo for print advertising. This demo includes core NEJM specialists supplemented by other important physician prescribers.

The cancer demo includes 11,000 (insert quantity 13,000) NEJM physician subscribers in oncology, hematology/oncology and hematology PLUS other high prescribers of cancer drugs, including key internal medicine prescribers.

Be sure to browse Oncology & Hematology for other Targeting Opportunities.

Cancer Demo Rates

Quantity Specialty
 2,800  Medical Oncology
 2,700  Hematology/Oncology
 2,300  Internal Medicine
   800  Rheumatology
   600  Hematology
   400  Family Medicine
 1,400  Other Specialties in Cancer file
11,000  Total Cancer Specialties*

*insert quantity 13,000

Source: SPI Vopex (deciles 3-10)

NEJM Coverwrap Sponsorships in Print

Term Issues Quantity 6- or 8-page coverwrap 8-page coverwrap
6 mos 26 3 – 3.9k $85 $89
6 mos 26 4 – 4.9k $75 $78
6 mos 26 5 – 7.49k $67 $72
6 mos 26 7.5 – 9.9k $65 $70
6 mos 26 10 – 12.49k $61 $66
6 mos 26 12.5 – 14.9k $59 $64

All pricing is net per subscription.
For additional quantities or length of sponsorship, please contact your Sales Director.

Journal Watch Targeted Reprints

  • Journal Watch Reprints in Breast Cancer
  • Topic-specific collections or summaries reprinted from Journal Watch newsletters.
  • Published quarterly
Quantity Inserts Cost/Recipient Minimum Cost (4 Issues)
5,000-6,999 Supplied inserts $2.76 $55,200
5,000-6,999 Publisher-printed inserts $3.04 $60,800
7,000-9,999 Supplied inserts $2.38 $66,640
7,000-9,999 Publisher-printed inserts $2.60 $72,800

NEJM/Journal Watch Targeted Emails

Email Type Frequency/Mo Approx Sends/Mo Total Net Cost/Mo
Hematology/Oncology eTOC 4 63,000
Breast Cancer Alert 1 14,000
NEJM Hem/Onc     Alert 1 23,000
TOTAL 6 100,000 $7,000

NEJM ETOC Targeted Emails

Total U.S. Physician & Resident Opt-Ins Total Sends Per Month Monthly Rate
Hematology/Oncology 8,300 33,200 $14,000