PCP (IM, FM, FP, GP)
Targeting Opportunities

Primary Care (IM, FM, FP, GP)

Reach your target PRIMARY CARE (IM, FM, FP, GP) audience with multiple print and online products from the New England Journal of Medicine and Journal Watch.

NEJM/JWatch Targeted Specialty Packs Online

Type Impressions
NEJM.org Demo-based 60,600
NEJM.org Search Term 11,100
NEJM.org Contextual 300
JWatch.org Contextual 17,400
NEJM.org/JWatch.org Run of Site 140,000/10,000
Total Impressions Per Month 239,400
Net Cost Per Month $20,700

Prices are subject to change without notice.
See additional information on targeted specialty packs.

NEJM Targeted Specialties in Print

Target NEJM Primary Care (FM, FP, GP) physicians in print. Primary Care (FM, FP, GP) circulation is 4,300 and rates can be calculated using the NEJM specialty demo rates for demo B. Demographic insert rates are calculated by multiplying the number of pages in the inserts by the black and white page rate. Full run insert rates apply to include Internal Medicine as part of the print demo, or as an individual print demo.

NEJM Coverwrap Sponsorships in Print

Term Issues Quantity 6 or 8-page coverwrap 8-page coverwrap
6 mos 26 3 – 3.9k $85 $89
6 mos 26 4 – 4.9k $75 $78
6 mos 26 5 – 7.49k $67 $72
6 mos 26 7.5 – 9.9k $65 $70
6 mos 26 10 – 12.49k $61 $66
6 mos 26 12.5 – 14.9k $59 $64

All pricing is net per subscription.
For additional quantities or length of sponsorship please contact your Sales Director.

Journal Watch Sponsorships in Print

  • Journal Watch General Medicine
  • Edited by Allan S. Brett, MD, University of South Carolina School of Medicine
  • Surveys 75 medical journals
  • 40 to 45 research summaries per issue
  • Monthly publication
Quantity Inserts Cost/Recipient Minimum Cost 6 Months Minimum Cost 12 Months
5,000-9,999 Supplied inserts $2.10 $63,000 $126,000
5,000-9,999 Publisher-printed inserts $2.38 $71,400 $142,800
10,000-14,999 Supplied inserts $2.06 $123,600 $247,200
10,000-14,999 Publisher-printed inserts $2.26 $135,600 $271,200

Journal Watch Targeted Emails

Email Type Frequency/Mo Reach/Mo Total Net Cost/Mo
General Medicine eTOC 8 357,300
Aging/Geriatrics Alert 1 19,400
Nutrition/Obesity Alert 1 23,700
Arthritis/Rheumatic Diseases Alert 1 7,400
TOTAL 11 407,800 $8,600